Affiliate marketing is one of the most accessible ways to earn passive income online. However, the affiliate programs you choose can be the difference between $100/month and $5,000/month.

Whether you're a blogger, YouTuber, social media creator, or niche site builder, the affiliate programs you promote can directly impact your income and credibility. And with thousands of options out there, it’s easy to get overwhelmed — or worse, stuck with low commissions and poor support.

That’s why I’ve put together this curated list of the 100 best affiliate programs in 2025, starting with the highest-paying programs.

Program Commission Cookie Best for Why it’s great Affiliate page
Crowd 30% recurring for 12 months 60 days B2B, AI tech reviewers, eCommerce consultants, SaaS bloggers, SaaS influencers, business blogs Rising demand for AI business tools, High-tier pricing (up to $599) = strong commissions https://crowdapp.io/affiliates
Fiverr Up to $150 CPA (first-time buyers) 30 days Bloggers in freelancing, entrepreneurship, small business High volume, global reach, wide service variety. https://www.fiverr.com/partnerships/affiliates
HubSpot 30% recurring up to 1 year 90 days B2B, marketing blogs, SaaS influencers HubSpot is a household name in CRM, with high customer LTV https://www.hubspot.com/partners/affiliates
Kit (formerly ConvertKit) 50% commission for 12 months, plus 10-20% recurring after 60 days Email marketing, creators, coaches Loved by creators; easy to pitch authentically https://kit.com/affiliate
NordVPN Up to 100% for first sale + 30% recurring
30 days Security, tech, digital nomad blogs High-converting offers with global appeal https://nordvpn.com/affiliate/
Coursera Up to 45% per sale 30 days Education, tech, self-improvement blogs Globally recognized courses with solid branding https://about.coursera.org/affiliates
eToro Up to $500 CPA per referred client 45 days Finance bloggers, crypto influencers, investment YouTubers, and social trading educators High CPA payouts, beginner-friendly trading tools, and strong global appeal with over 30M users https://etoropartners.com/
Teachable 30% recurring 90 days EdTech, creator economy, entrepreneurship Exploding with course creators in every niche https://teachable.com/partners
Shopify Up to $150 per paid plan referral 30 days eCommerce bloggers, YouTubers, digital marketers, online business coaches, niche store builders Trusted global eCommerce brand, Exploding creator and DTC market demand https://www.shopify.com/ng/affiliates
Semrush $200 per subscription sale, $10 per free trial 120 days SEO bloggers, digital agencies, paid search experts, and marketing educators High payouts across the funnel, long cookie window, and strong brand recognition in the SEO industry https://www.semrush.com/lp/affiliate-program/en/
Leadpages 50% on first payment, then 10–50% recurring 30 days Marketing bloggers, funnel builders, solopreneurs, and creators focused on landing page optimization High-converting product with recurring commissions, strong brand recognition, and built for conversion-focused businesses https://lp.leadpages.com/affiliates/
ClickFunnels 30% recurring revenue 45 days Funnel builders, digital marketers, online coaches, and course creators High-ticket product with reliable recurring payouts, strong brand trust, and a proven niche in sales automation https://www.clickfunnels.com/affiliate-program
Liquid Web 150%–300% per sale (min. $150) 90 days Hosting reviewers, developer communities, agency partners, and web design educators High-ticket payouts, long cookie duration, and ideal for tech-savvy audiences https://www.liquidweb.com/partner-community/affiliate/
Elementor Up to 65% per sale 90 days WordPress bloggers, web designers, theme/plugin reviewers, and creative freelancers High commission potential, strong WordPress market share, and a product that appeals to beginners and pros alike https://elementor.com/affiliates/
Binance Up to 50% lifetime commission on every qualified trade 30 days Crypto content creators, DeFi educators, finance YouTubers, and blockchain-focused newsletters High lifetime earning potential, massive global user base, and strong brand trust in the crypto space https://www.binance.com/en/events/affiliate
AWeber Up to 50% recurring (starts at 30%) 90 days Bloggers, email marketers, small biz creators Long cookie window and high recurring commissions make this ideal for passive income streams https://www.aweber.com/advocates.htm
Coinbase 50% of all transaction fees for the first 30 days 30 days Crypto influencers, finance bloggers, blockchain educators, and tech YouTubers Industry-leading crypto brand, short-term high-earning potential, and strong trust with global retail investors https://www.coinbase.com/affiliates
GetResponse 40–60% recurring for 12 months on verified accounts 90 days Digital marketers, SaaS bloggers, and email marketing educators High recurring payouts and a long cookie window, plus access to professional marketing assets via PartnerStack https://www.getresponse.com/affiliate-programs
Instapage 40% (first-year annual), 15% (renewals), 30% (monthly subs) 90 days SaaS marketers, funnel builders, CRO experts, and digital marketing educators High first-year payouts, long cookie window, and supports top-tier landing page promotion https://instapage.com/affiliate/
Hostinger Minimum 40% per sale 30 days Web hosting bloggers, budget tech reviewers, beginner-friendly creators, and affiliate newcomers Solid entry-level payout, fast-growing hosting brand, and strong conversion support https://www.hostinger.com/affiliates
CXL 30% to 50% per sale 30 days Marketing educators, growth hackers, performance marketers, and SaaS content creators High-converting premium courses, generous commission split, and trusted in the pro marketing community https://cxl.com/institute/affiliates/about/
Wordable 30% recurring for the first year, then 15% ongoing 30 days Content marketers, SEO agencies, blogging teams, and SaaS writers Saves serious publishing time, integrates with top CMS platforms, and offers reliable recurring commissions https://wordable.io/affiliates/
Bluehost $65–$130 per signup 60 days Tech, blogging, side hustle niches WordPress beginners love Bluehost; easy sell https://www.bluehost.com/affiliates
Canva Pro Up to $36 per subscriber 30 days Creators, marketers, social media bloggers Super popular tool that sells itself https://www.canva.com/help/canva-affiliate-marketing-program/
MarketerHire $2,500 per paying customer 90 days Marketing coaches, B2B influencers, freelance community leaders, and agency consultants High-ticket flat payout, fast verification, and ideal for professional marketing audiences https://marketerhire.com/referrals
Wise £10 to £50 CPA per referral (varies by region and activity) 30 days Finance bloggers, travel influencers, remote work communities, and expat-focused content creators Global brand trusted for low-fee money transfers, strong payouts, and ideal for international audiences https://wise.com/gb/affiliate-program/
Fundrise $50–$100 per funded account 30 days Real estate, FIRE, investing blogs Fast-growing REIT platform, great UX https://fundrise.com/legal/invitation-program
Skillshare $7 per new customer + 40% recurring 30 days Creative, freelance, career blogs Huge library, high conversion rates https://www.skillshare.com/en/affiliates
Ally Invest $25–$50 per lead 45 days Finance bloggers, investment comparison sites, budgeting influencers, and passive income educators Recognized U.S. investment brand, strong lead payouts, and ideal for promoting self-directed investing tools https://www.flexoffers.com/affiliate-programs/ally-invest-affiliate-program/
Amazon Associates 1–10% depending on product category 24 hours Beginners, niche product blogs Massive trust factor, easy to use, huge product range https://affiliate-program.amazon.com/
Target Affiliates 1–8% 7 days Home, lifestyle, parenting blogs Trusted brand, better payout than Amazon for certain products https://partners.target.com/
eBay Partner Network 1%–4% (varies by category) 24 hours Deal bloggers, product reviewers, collectors, and niche content creators Massive product variety, strong global brand trust, and ideal for creators targeting budget-conscious or secondhand shoppers https://partnernetwork.ebay.com/
Acorns $5 per referral 30 days Personal finance bloggers, Gen Z creators, financial literacy educators, and micro-investing content Simple flat-rate payout, trusted beginner-friendly app, and great for promoting smart saving habits to first-time investors https://www.acorns.com/learn/acorns/acorns-referrals/
Experian $8 per sale 10 days Credit repair bloggers, personal finance influencers, budgeting coaches, and loan comparison sites Trusted credit reporting brand, easy-to-promote service, and consistent payouts for high-demand financial tools https://www.experian.co.uk/consumer/affiliate.html
Robinhood Up to $25 per funded account 30 days Personal finance, investing, Gen Z No-fee platform = easy adoption https://affiliates.robinhood.com/
ClickBank 1% to 75% (varies by product) 60 days Digital product marketers, niche bloggers, course reviewers, and email list builders Huge product variety, fast payouts, and trusted platform with $6.5B+ in commissions paid https://www.clickbank.com/affiliates/
YouTube Shopping Avg. ~15% (varies by brand) Brand-dependent YouTube creators, product reviewers, lifestyle vloggers, and Shopify brand partners Native product tagging, solid commissions, and seamless integration for creators with engaged audiences https://support.google.com/youtube/answer/13376398
FreshBooks Up to $10 (free trial), up to $200 (paid sign-up) 120 days Business bloggers, finance influencers, small biz educators, and SaaS reviewers Long cookie duration, dual commission model, and trusted by solopreneurs and startups https://www.freshbooks.com/affiliate-program
Databox 20% recurring for the first year 60 days BI bloggers, SaaS tool reviewers, analytics consultants, and data-driven marketers Recurring revenue, strong average subscription value, trusted BI solution for growing teams https://databox.com/affiliate-program
Gen.video (Bounty) $299 total (split into two $149 payouts over 6 months) 45 days Creator economy educators, ecommerce SaaS reviewers, and influencer marketing blogs High CPA, UGC-focused Shopify app, and ideal for content-driven ecommerce growth https://apps.shopify.com/bounty-ugc-automation
LiveRecover 15% recurring lifetime Not specified Ecommerce publishers, retention-focused marketers, Shopify app reviewers Lifetime commission, abandoned cart recovery demand, Shopify-native integration. https://liverecover.com/partner-program
Rakuten Advertising Varies by merchant Varies by brand (typically 30 days) Niche bloggers, coupon/deal sites, content creators promoting brand variety Gives access to top global brands with strong tracking, reliable payouts, and decades of affiliate experience https://rakutenadvertising.com/affiliate/
CJ Affiliate Varies by advertiser Depends on merchant Content creators, deal bloggers, large publishers, and multi-niche marketers Access to top global brands, powerful monetization tools, and flexible payout options https://www.cj.com/
Awin Varies by brand Typically 30 days (brand-dependent) Lifestyle bloggers, product reviewers, international affiliates, and niche influencers Access to 25K+ global brands, flexible verticals, and supports creators across blogs and social media https://www.awin.com/
Impact Varies by brand Typically 30 days (brand-dependent) Niche affiliates, content creators, influencers, and media partners working with top-tier brands Partner with major global brands, access automation tools, and get paid with just a $10 balance https://impact.com/partners/affiliate-partners/
affiliaXe Varies by seller Varies by brand
International affiliates, paid media marketers, social and email traffic pros, and multi-niche publishers Global offers across multiple verticals, dedicated account support, and extra 4% bonus through its referral program https://www.affiliaxe.com/
GiddyUp Contact for details 60 days D2C marketers, health & wellness influencers, gadget reviewers, and conversion-focused affiliates Access to 150+ high-converting D2C brands, rich creative support, and hands-on affiliate guidance https://giddyup.io/
PartnerStack Varies by brand 90 days SaaS-focused affiliates, B2B marketers, tech content creators, and startup educators Trusted by top SaaS brands, low payout threshold, and ideal for software-savvy audiences https://partnerstack.com/partners-and-publishers
Refersion Marketplace Varies by brand Varies by brand Niche product reviewers, lifestyle bloggers, ecommerce influencers Access to curated DTC brands, flexible payouts, streamlined affiliate tracking https://marketplace.refersion.com/
FlexOffers Varies by merchant Varies by merchant Niche site owners, coupon/deal bloggers, multi-niche publishers 10,000+ brands, centralized dashboard, integrates with other networks https://www.flexoffers.com/
NET-A-PORTER Up to 6% 14 days Luxury fashion creators High-ticket designer items offset the lower commission rate for quality earnings potential https://www.net-a-porter.com/en-us/content/affiliates/
Shopify Collabs Varies by brand Varies by brand Content creators with 1,000+ followers Partner directly with Shopify stores, get early access to products, and offer exclusive discounts to your audience https://www.shopify.com/collabs/find-brands
Partnerize Varies by merchant Varies by merchant Affiliates wanting access to major brands like StubHub and Pizza Hut Offers coupon creation, real-time tracking, and direct affiliate-manager communication https://partnerize.com/partners/affiliates
Ollie $60 flat per paying customer 30 days Pet influencers and content creators targeting dog owners Flat high payout, supports dog-related charities, strong emotional appeal https://www.myollie.com/affiliate/
Kinsta Starter plan: $50 upfront + 10% recurring Enterprise plan: $500 upfront + 10% recurring 60 days Affiliates with audiences of developers, marketers, or bloggers High one-time payouts plus monthly residuals https://kinsta.com/affiliates/
WP Engine Minimum $100 per hosting plan sale 180 days 62-day qualification period; paid on the 20th of each month Long cookie window + high flat-rate payouts https://wpengine.com/partners/affiliate/
Etsy ~4% (varies by product category) 30 days Creators in the DIY, handmade, home decor, or gifting niches Access to unique products, strong appeal with arts & crafts audiences https://www.etsy.com/legal/referrals-sellers/
Mailchimp 25% for new customer referrals, 5% on managed customer revenue 30 days Email marketers, SaaS content creators, digital marketing educators Solid recurring commissions. Low-friction payout system https://mailchimp.com/help/earn-commission/
Moosend 30% to 40% recurring for every Pro customer 90 days Bloggers, content marketers, and SaaS-focused affiliates targeting small businesses or startups Long cookie duration, High recurring payouts https://moosend.com/affiliate-program/
New Balance 2% base rate (higher for top performers) 30 days Fitness influencers, active lifestyle bloggers, shoe reviewers Tiered commission potential, Low payout threshold, Trusted global brand https://www.newbalance.com/affiliate/
Grammarly $0.20 per free sign-up, $20 per Premium upgrade 90 days Education influencers, writing coaches, productivity bloggers High conversion rates, Long cookie duration, Well-known brand https://www.grammarly.com/affiliates
Adobe 85% of first month (monthly subscriptions), 8.33% of first year (yearly subscriptions) 30 days Designers, content creators, tech educators High upfront commissions, Strong brand recognition, Broad product appeal https://www.adobe.com/affiliates.html
Nordstrom 1% base per sale, negotiable up to 11% 12 hours Fashion bloggers, luxury lifestyle influencers Access to premium designer brands, Exclusive banners & tracking via Rakuten https://www.nordstrom.com/browse/affiliate-program/agreement
Urban Outfitters 5% per sale 24 hours Apparel, lifestyle, and beauty influencers Frequent updates, exclusive promos, and access to new product drops https://www.urbanoutfitters.com/help/affiliate
Organic Basics 10% – 15% per sale 30 days Sustainable fashion creators, eco-conscious influencers High commission, eco-friendly niche, free product samples https://us.organicbasics.com/pages/community
PrettyLittleThing Up to 10% per sale 30 days Fashion bloggers, trend-focused influencers Competitive commission, trendy brand, exclusive offers and updates https://www.prettylittlething.us/affiliates
Crocs 6% per sale 30 days Footwear reviewers, lifestyle influencers Mid-range commission, strong global brand recognition, full suite of marketing creatives https://www.crocs.com/affiliate-program/affiliate-program.html
TOMS 8% per sale Not specified Ethical shoppers, footwear and cause-based content creators Higher commission rate, purpose-driven brand https://www.toms.com/us/affiliate-program.html
Lululemon 7%–10% per sale 30 days Fitness influencers, athleisure bloggers, health & wellness creators Competitive commissions, strong brand reputation, exclusive promotions https://shop.lululemon.com/story/affiliates-creators
Zappos 7% per sale 14 days Fashion bloggers, footwear reviewers, lifestyle content creators High average order value, detailed performance tracking https://www.zappos.com/associates-program
H&M 7% per sale (existing customers), 10.5% per sale (new customers) Up to 30 days (varies by network) Fashion, lifestyle, and beauty content creators Higher commissions for new customers, site-wide earnings https://www.viglink.com/merchants/37370/handm-affiliate-program
Stitch Fix Up to 4% per sale 7 to 30 days (varies by network) Fashion and lifestyle influencers Free products (up to $200), store credit bonuses for performance https://www.stitchfix.com/all/affiliates
Forever 21 1% of order sale amount 30 days Trend-focused fashion creators High conversion rates, strong affiliate support https://app.impact.com/signup/none/create-new-mediapartner-account-flow.ihtml
REVOLVE 5% per sale 7 days Fashion and beauty influencers with trend-conscious audiences Updated creatives, exclusive audience offers https://www.revolve.com/affiliate
Levi’s 10% per sale 5 days Bloggers and influencers focused on timeless denim, classic Americana fashion, and casual everyday wear Global brand recognition, evergreen demand for denim https://www.levi.com/US/en_US/features/affiliate-program
ASOS Up to 6% 45 days Fashion and beauty influencers Global reach, wide product selection, long cookie duration https://affilimate.com/programs/asos-affiliate-program/
UNIQLO Up to 3% 30 days Casual and basic fashion Regular incentives, exclusive content, updated product feed https://www.uniqlo.com/uk/en/info/affiliates.html
CreativeLive 30% revenue share (new customers) 30 days Any niche (broad content categories) High commission, reliable payouts, low $50 threshold https://www.creativelive.com/affiliates
Thrive Market Flat rate per membership referral (varies) 14 days Health, wellness, and food niches Flexible rewards (cash or credit), multiple payout methods https://thrivemarket.com/affiliate-program
Vitamin Shoppe Up to 10% per referred sale 7 days Health, wellness, and food niches No payout threshold, PayPal-friendly https://www.vitaminshoppe.com/lp/affiliate
Blue Apron Varies by referral 30 days Food, recipe, and lifestyle bloggers No payout threshold, PayPal payouts via CJ, strong brand in meal delivery https://signup.cj.com/member/signup/publisher/?cid=5446852#/branded
Bodybuilding.com Up to 8% per sale 7 days Fitness influencers, health bloggers, wellness creators Well-known brand, promotes both supplements and digital fitness content https://www.bodybuilding.com/fun/affiliate.html
MyProtein Up to 8% per sale 30 days Fitness bloggers, supplement reviewers, health-focused creators Wide product range, low payout threshold, reliable brand in fitness space https://us.myprotein.com/about-us/ways-to-work-with-us/affiliated-partners.list
QuickBooks Up to 10% per sale Not listed Finance bloggers, small business content creators, solopreneurs Trusted brand, large customer base, high conversion potential
https://quickbooks.intuit.com/partners/qbbusinessaffiliates/
YNAB $6–$10 per free trial signup 180 days Budgeting bloggers, personal finance influencers, frugal living niches Long cookie life, low payout threshold, payout even on free trial signups https://www.ynab.com/affiliate-program
Sephora Varies 1 day Beauty bloggers, skincare reviewers, makeup influencers Huge product selection (13,000+), trusted brand, high-converting niche https://www.sephora.com/beauty/affiliates
Collective Voice Varies by retailer (Collective Voice takes 30% cut) Varies by retailer Influencers, lifestyle bloggers, fashion creators Customizable shop link, ideal for social media bios, simplifies affiliate linking across multiple brands https://www.collectivevoice.com/
ShareASale Varies by retailer Varies by retailer Bloggers, fashion and beauty influencers, multi-niche marketers Huge variety of popular and niche brands to promote through one platform https://www.shareasale.com/info/affiliates/
LTK Varies by retailer (typically 7%–25%+) Varies by retailer Fashion, beauty, lifestyle, and home decor influencers Global reach, curated tools for creators, access to top retailers and exclusive campaigns https://company.shopltk.com/en/creator
Cloudways Up to $125 per sale (CPA) or $30 + 7% recurring revenue 90 days Web developers, WordPress bloggers, and hosting reviewers Flexible commission models, generous cookie life https://www.cloudways.com/en/web-hosting-affiliate-program.php
Coupler.io 25% lifetime recurring (with potential for increased rates) Not specified Data analysts, automation bloggers, business tool reviewers Lifetime recurring payouts, strong partner support, and a dedicated manager for personalized assistance https://www.coupler.io/affiliate-program
Walmart Up to 4% 3 days General lifestyle, deal blogs, and mass retail affiliates Huge product selection and free promotional tools for easier content monetization https://affiliates.walmart.com/
BigCommerce 200% per referral or $1,500 per enterprise referral 90 days SaaS, ecommerce, and B2B marketing affiliates High commission potential, long cookie life, and dedicated support https://www.bigcommerce.com/partners/become-a-partner/affiliate/
Supermetrics 20% recurring on subscriptions, 15% on data integration products and custom packages 90 days Data-driven marketers, analytics consultants, SaaS affiliates Strong recurring revenue model and generous commission on high-value B2B tools https://supermetrics.com/partner
Wix Up to $100 per Premium referral 30 days Website creators, bloggers, digital marketers High one-time payout and regularly updated creative assets to boost conversions https://wix.com/about/affiliates
Elegant Themes 50% on new memberships and renewals; 15% on marketplace purchases; recurring commissions 30 days WordPress creators, web designers, and developers High recurring commissions and access to a wide product ecosystem via the Divi marketplace https://www.elegantthemes.com/affiliates/
Udemy 10% base, with potential performance-based increases 7 days Education bloggers, content creators, and niche experts Huge course library across every niche and access to exclusive promotions and creative tools https://www.udemy.com/affiliate/
Pixlr 40% per sale 60 days Graphic designers, digital creators, and software review bloggers High commission rate and appeals to creatives looking for affordable, browser-based photo editing tools https://pixlr.com/affiliate/
TripAdvisor Minimum 50% of booking partner earnings per referral 14 days Travel bloggers, lifestyle influencers, and review sites You earn from clicks, not just bookings—plus multi-device tracking ensures you get credit even if users return through different channels https://www.tripadvisor.com/affiliates